Editorial Guidelines PetMerk

Our Editorial Standards

Discover Editorial Guidelines by PetMerk’s commitment to trustworthy, educational resources for pet parents, ensuring reliable pet health guidance. At Petmerk, we prioritize providing up-to-date and evidence-based pet care advice. Here are the principles we follow to ensure the highest quality of content:

  • Expert Contributions: All our content is either written or reviewed by qualified veterinarians or subject matter experts. Our veterinarian authors have either a DVM (Doctor of Veterinary Medicine) or a VMD (Veterinariae Medicinae Doctoris) degree, while our subject matter experts may include nutritionists, behaviorists, and pharmacists.
  • Transparency: We believe in transparency, which is why all of our vet authors and reviewers are identified and have clear links to their biographies and qualifications.
  • Evidence-Based Information: We rely on peer-reviewed journals, medical textbooks, and trusted veterinary organizations to support the content we publish, ensuring pet parents receive the most accurate and well-researched information available.
  • Commitment to Pet Health: For topics with varying opinions, such as behavior training methods or pet health procedures, we align our content with guidance from respected veterinary organizations and experts, always prioritizing the well-being of pets.

Content Creation and Review Process

Petmerk’s extensive library includes a wide array of content to educate pet parents. To maintain the highest standards:

  • We continuously review and update our library to ensure the information remains relevant and medically accurate.
  • Articles are assigned to veterinarians or subject matter experts specializing in the relevant field, such as nutrition or behavior.
  • Every piece of content undergoes rigorous editing, fact-checking, and medical review before publication.
  • Content is regularly reviewed and updated as needed, with review dates and vet credentials listed.